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using identity-based motivation to improve the nation’s health without breaking the bank

by neil a. lewis, jr., daphna oyserman
May 24, 2017
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Author Note

This article began as a talk Daphna Oyserman gave at the Behavioral Science and Policy Conference: Health and Well-Being, February 2015, at the University of Southern California.

Author Affiliation

Lewis, Department of Psychology, Institute for Social Research, Research Center for Group Dynamics, University of Michigan; Oyserman, Departments of Psychology, Education, and Communication and Dornsife Center for the Mind and Society, University of Southern California. Corresponding author e-mail: oyserman@usc.edu

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